Our print and mail sectors have been designated as essential services. DM Graphics and its production partners are all still open and operating. If your organization is a non-profit, this is especially an important time to keep moving forward and not letting your foot too much off the gas.
Direct mail production is not a sexy topic. In the big picture of direct marketing, direct mail has lost some of its appeal of the 1980s and 90s, having taken a back seat to less expensive digital marketing. However, it is making a comeback…
Nothing can sour the taste of a direct mail campaign quite like production that has gone off the rails. After all the long days and nights of strategy, creative, design, copywriting and approvals, nothing sucks more than struggling with production headaches when it should’ve been a done deal…